EP7: Sale-ing Against the Wind

“Just like a sailor doesn’t want to battle against a strong incoming wind, a salesperson should avoid selling to an unqualified prospect.” (3:04 – 3:37) – Janet Clark, The Freedom Shift Identify and Sell Only to Qualified Prospects Anyone familiar with sailing a boat understands that if they go up directly against a headwind, they’ll find it difficult to reach their destination. Even if that route covers the shortest distance, the boat will keep getting
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